jason-shen-keynote-prca-2016

Delivering My First Keynote Speech

In September of 2015, I received a short email with an invitation:

Hi Jason,

I am part of a non-profit public relations association that is interested in having you speak at our annual conference. Are you currently accepting speaking engagements for 2016? We don’t have an exact date but are looking at spring and would be willing to work with your schedule if we find that we can afford your fee!

Thank you for your consideration!

The email was from Robyn Bridges, the Vice President of the Auburn-Opelika Tourism Bureau, and a member of the East Alabama chapter of the Public Relations Council of Alabama (PRCA).

So began a fascinating journey which culminated with my giving a 90 min keynote presentation at the Auburn University Hotel this past Wednesday to kick off PRCA’s annual state conference. Here’s how it happened.. Continue reading…

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Create Moments of Victory

We make comparisons between business and sports all the time. We talk about hitting a home run, taking more shots, playing defense. But one of the challenges of business, compared to sports, is the rarity of the unadulterated victory. Whether it’s a friendly pick up game to a state title to the Olympics, winning a competition offers something pure and simple. A true win. Yes, the victory may be temporary – next round, next game, next season – but it’s still very real, very tangible. Continue reading…

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Training Makes it Possible

Have you ever looked at someone who was really good at what they did and felt a little daunted?

Maybe it’s how they seem to easily make connections with new people, or design an amazing-looking web page over a weekend, or how they casually mention the 6 miles they ran before breakfast today.

It’s natural to feel intimidated by someone who’s really good at what they do and get a little insecure about yourself. It happens to me on occasion. But whenever I find myself falling into that trap,  I remember something I learned from 16 years of gymnastics: Continue reading…

My Book on Winning is Now Available on Amazon

In the past three years, I’ve put countless hours into The Art of Ass-Kicking. It’s been a lot of work, but also tremendously rewarding, both personally and professionally. More than a hobby, this blog has become an integral part of my life. I write to internalize what I’ve learned, and to share with with you, my readers.

In the early spring of 2013, I was thinking about where I could take the blog next, and after a conversation with Kai Davis, decided to publish a book that represented by best ideas, stories and strategies.

Over the course of many months, I put together a book that spans three major themes: focusing our Minds, strengthening our Bodies, and increasing the impact of our Work. I edited and rewrote thirty-one essays (representing over 50k words), designed a cover and three pieces of original quote typography, recruited Sebastian Marshall to write a foreword, and navigated the Amazon Kindle Publishing program.

Today, I’m thrilled to announce that my book is now available for download on Amazon as a Kindle ebook.


My book is currently being edited for a V2 release

Note: through October 22nd, there’s also a special giveaway related to the book launch. Scroll down to learn more. Continue reading…

Why Go Above the Bare Minimum?

20130618-091318.jpg< Most people do the bare minimum and no more. The term paper requires 5 pages. The new job requires you to be in at 8am. The exercise routine calls for three rounds of 12 reps. Why do more? Save your energy, save your time, save your money. The problem is, if you apply this approach to everything, you'll only ever get opportunities that are "the bare minimum". To land that amazing new position working on special projects that just opened up, or that spacious, below-market room in a great neighborhood, or that smart, funny and gorgeous guy/gal, you've got to be willing to go above and beyond. Investing an unusual amount of creativity, dedication, spunk or just plain hustle can often pay huge dividends.

But if that’s too hard, you could always just do the bare minimum and hope for the best…